Like many farms, our story has ties to generations of family members who tended this land. Jimmy’s great-grandfather Darrel Harris was the first in the family to care for the blueberry plants that grow here naturally. The stories of old are still being told, but we hear them with a different ear. We’re part of the story now.
Jimmy himself worked every summer in the fields from the time he was old enough to lift a hand-held rake. That work continued every summer until his days of boyhood were exchanged for the responsibilities of adulthood. Full-time work took him away from the annual harvest.
Passing the Baton
When Jimmy’s parents looked to make a change in 2008, we decided to buy most of the farm and work the land. Jim Sr. and Rosalie kept and still manage the handpicking side of the farm. Rosalie has an adorable gift shop that adds to our customers’ experience every year.
As is common with a change of hands from the experienced to the young, Jimmy and I had plans. After the first season, we focused on putting our delicious blueberries directly into customers’ hands rather than transporting them to the large processors.
Very few Maine farmers fresh pack their blueberries for direct sale to the public. But we were convinced that with a lot of hard work, equipment upgrades, and the right people, we could make that happen. It was 2010. We were no longer young but still slightly bold.
Another Cliche’ Garage Story
Our story started in our garage. No, really, we did. For each of the first two seasons, we completely emptied the garage, washed down the entire interior, assembled the processing equipment, and hired our two teenagers, Monica and Tyler, with a crew of other young people to help us box the blueberries in 10 lbs. boxes.
Finding customers started with phone calls to local family, friends, and small $2 ads in the local Penobscot Times. When an order was ready, we called folks. They met us on the front porch of our home to pick up their blueberries. We only sold a few hundred boxes the first season, but when some of those customers came back twice and three times in the short three-week season, we knew we were on to something good.
At the end of the 2011 season, we knew we needed a larger, more user-friendly space for fresh packing the blueberries. Overhauling the garage every summer was a lot of work. For the first time in our story, we were unable to meet customer demand.
We didn’t like the idea of turning customers away who wanted our blueberries. We began formulating a plan. With our priorities focused on two in college, we decided to push the date out to 2015, when Tyler was set to graduate.